What is MCP? The protocol AI agents use to talk to your site
MCP — Model Context Protocol — is how Claude, ChatGPT, Cursor, and other AI agents discover and use your product. If you don't have an MCP server, agents can't find you.
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AI agents are the new front door to your product. MCP is how they get in. These guides explain the protocol, the business case, and how to get set up.
MCP — Model Context Protocol — is how Claude, ChatGPT, Cursor, and other AI agents discover and use your product. If you don't have an MCP server, agents can't find you.
A local MCP server helps one developer. A remote MCP server makes your product discoverable to every agent in the ecosystem. Here's why the distinction matters.
When a customer asks an AI agent to find a product, the agent queries MCP servers — not Google. If your store doesn't have one, agents recommend your competitors.
One CNAME record. No code changes. Your site gets a production MCP server at mcp.your-domain with search, page retrieval, and topic indexing — all in under five minutes.
AI agents don't browse. They query structured endpoints. If you don't have one, agents skip you and recommend whoever does. The gap compounds daily.
One CNAME record. Five minutes. No code changes.
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